SUPERCHARGED SELLING
A dynamic, results-driven programme that equips proactive hospitality sales professionals to sell smarter, influence faster and maximise every opportunity.
“Words are words, promises are promises, only performance is reality.”
As a sales professional in the hotel and venue sector, you know this better than anyone. In 2026, performance will be measured not just by the revenue you bring in, but by the value you add, the relationships you build, and the way you harness AI to stay ahead in a fiercely competitive market.
That’s why Supercharged Selling 2026 is here—to give you the tools, mindset, and strategies to thrive in a business landscape that’s evolving faster than ever.
Why this programme matters now
- AI is changing the game: From predictive analytics to automated prospecting, technology is powerful—but it can’t replace the human touch. Your edge is knowing how to use AI to work smarter, while adding the insight, creativity, and trust that only you can deliver.
- Customers demand value for money: In a world of tighter budgets and endless options, buyers want more than a venue—they want a partner who understands their business and delivers measurable value.
- Relationships are everything: Strategic, long-term partnerships are the new currency of success. Winning business is no longer about the quick sale—it’s about becoming indispensable.
‘Supercharged selling is about more than closing deals – it’s about opening possibilities’
What you’ll experience
This dynamic, one-day workshop is designed to supercharge every aspect of your selling:
- Fast-paced, motivational, and practical—you’ll leave buzzing with ideas you can apply immediately.
- Interactive and reflective—audit your own performance against today’s top salespeople.
- Action-focused—create a personalised Supercharged Action Plan to drive results from day one.
You’ll discover the habits of world-class sales performers, learn how to differentiate yourself in a crowded market, and master the art of combining AI-driven insights with human impact.
Who should attend?
This programme is designed for hotel and venue sales professionals at every level:
- Directors of Sales
- Sales Managers
- Sales Executives
- Specialist Salespeople
If you carry a target, if you need to win new business, and if you want 2026 to be your best sales year yet—this programme is for you.
Aims & Objectives
Programme Aim
To enable hotel and venue sales professionals to reinvent, refocus, and supercharge
their selling approach for 2026—leveraging AI, building stronger customer relationships,
and delivering exceptional value in a challenging business landscape.
Programme Objectives
By the end of this one-day workshop, participants will be able to:
– Audit and benchmark their current sales behaviours, attitudes, skills, and habits
against top-performing sales professionals.
– Harness AI tools and insights to work smarter, anticipate customer needs, and free
up time for relationship-building.
– Develop strategies to add value at every stage of the sales process, ensuring
customers experience more than just a transaction.
– Strengthen strategic relationships with clients by positioning themselves as trusted
advisors and long-term partners.
– Maximise value for money in proposals and pitches, aligning solutions with customer
priorities and budgets.
– Differentiate themselves from competitors through personal branding, storytelling,
and consultative selling.
– Create a personalised Supercharged Action Plan to implement immediately, driving
measurable improvements in sales performance throughout 2026.
During the day, you’ll explore how to:
– Balance your KASH (Knowledge, Attitude, Skills, Habits) for supercharged selling
– Set motivational sales goals that drive performance
– Maximise your productive selling time
– Build and protect the power of your personal brand
– Harness AI tools to sharpen your edge and free up time for relationship-building
– Unlock more value from existing accounts
– Prospect and win new business in a competitive 2026 market
– Get face-to-face with real decision-makers
– Positively differentiate yourself from the competition
– Use LinkedIn and social media as sales accelerators
– Turn your boss into your biggest fan
– Beat your sales target—in style
Support Materials – Your Ongoing Success Toolkit
We believe that a single day of training should ignite lasting change—not fade away once the workshop ends. That’s why every participant in Supercharged Selling 2026 will leave with a powerful suite of support materials designed to keep you sharp, motivated, and supercharged all year long:
The MAX Guide to Supercharged Selling 2026
A personalised workbook tailored to your learning journey. Packed with insights, exercises, frameworks, and pro tips from top-performing sales
professionals. Designed as a practical reference tool you’ll return to again and again to reinforce learning, track progress, and stay focused on results.
12-Month Access to The MAX Online Academy: Supercharged Selling 2026 Extended interactive modules to deepen your skills and sharpen your focus throughout the year. Exclusive video lessons, case studies, and practical exercises to keep your selling edge razor-sharp.
A self-paced, on-demand resource that ensures the workshop’s momentum continues long after the event. Together, these resources transform Supercharged Selling 2026 from a one-day workshop into a year-long development programme—a complete toolkit to help you
stay ahead in a challenging, AI-driven business landscape
The Bottom Line
The sales world has changed. AI is powerful, but it’s not enough. Customers are demanding, but they’re also loyal to those who deliver real value. Competition is fierce, but the opportunities are huge for those who know how to stand out.
- Supercharged Selling 2026 is your chance to reinvent, re-energise, and re‑equip yourself for success. Because in 2026, the winners won’t just be the ones who sell—they’ll be the ones who add value, build trust, and perform at the highest level.
- 🔥 Supercharge your selling. Supercharge your relationships. Supercharge your results.
Investment & How to Book
Investing in Supercharged Selling isn’t simply booking a workshop—it’s
securing a year-long commercial advantage in one of the most competitive
hospitality sales markets we’ve ever seen. This premium programme is
designed to elevate performance, sharpen influence, and equip your team with
the tools to win higher-value business consistently
For £575 + VAT per person, your investment includes:
Your investment includes:
– A full day of elite, industry-leading training packed with cutting-edge
techniques, commercial best practice, and high-impact real-world
application.
– The MAX Guide to Supercharged Selling —a personalised, luxury-grade workbook filled with insights, exercises, tools, and pro tips to keep you performing at your peak long after the workshop.
– 12 months of access to The MAX Online Academy: Supercharged Selling, featuring extended content, video lessons, and bonus material to reinforce skills and drive continuous improvement.
– All-day hospitality, including arrival refreshments, mid-morning and
afternoon tea and coffee, and a delicious lunch designed to keep you
energised and focused.
Exceptional Value, Commercially Speaking
Put simply over 1-year: £575 ÷ 365 days = £1.58 per day.
If your enhanced skills generate just £1.58 of additional profit per day, your
investment pays for itself.
In reality, the strategies, confidence, and commercial edge you’ll gain are
designed to deliver far greater returns—more conversions, stronger
relationships, and a measurable uplift in revenue.
This isn’t a cost. It’s an investment in your performance, your competitive
advantage, and your results.
Book Now
To secure your place, email Maxteam@maximatraining.com
Spaces are limited—reserve yours now to raise your game.
Programme Leader
Martin Pepper
Martin’s career journey has enabled him to offer unique insights into sales
excellence. Starting out in sales and operations with both airlines and hotels,
he quickly rose through the ranks to become National Director of Sales in the
hotel industry and later Director of Sales Training & Business Development
for Forte PLC. In 1995, he founded Maxima, driven by a vision to transform
how salespeople think, act, and perform.
With over 35 years of global sales and business experience, Martin has
worked alongside some of the world’s top sales leaders. His philosophy is
simple yet powerful: successful people leave clues. On this programme, Martin
will share those clues—practical strategies, proven habits, and insider
insights—that separate the good from the truly great.
What makes Martin stand out isn’t just his expertise, but his ability to inspire
and energise. Clients value his unique blend of deep knowledge, sharp
business acumen, and the way he brings learning to life with humour,
storytelling, and real-world examples.
A qualified trainer, coach, and Licensed Insights Discovery Practitioner,
Martin is a passionate believer in positive possibility thinking—the mindset that
unlocks potential and drives performance. His sessions don’t just teach; they
motivate, challenge, and empower participants to achieve more than they
thought possible.
What our delegates say
Booking, Confirmation, Terms & Conditions
Booking & Confirmation
Once we receive your booking, Maxima will confirm by email and issue an
invoice.
Payment is due on receipt of the invoice, and all fees must be settled before
the training day.
Cancellations & Substitutions
Please note: all bookings are non-refundable and cancellations are charged
in full.
However, substitutions are welcome at any time—simply let us know who
will be attending in your place.
Programme Changes
Maxima reserves the right to cancel or postpone a programme if minimum
numbers are not met.
In this case, you will be offered either:
-A full refund, or
-A place on an alternative programme.
Should a change be necessary, we will notify you at least 14 days in advance
of the programme start date
Purchase now
£575.00